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At Palette, we believe a bag should do more than carry your essentials—it should reflect who you are. Founded by Cindy Ou, a young professional who knows the challenges of juggling work, fitness, and life, our mission is simple: to create the perfect bag for people like you.

As a petite Asian female with a passion for health and design, Cindy struggled to find gym bags that fit just right. Tired of oversized, uninspired options, she decided to design a bag that balanced style and practicality. Palette was born out of her personal journey to find a solution that truly worked.

Our sleek, bold duffle bags combine sophistication, functionality, and individuality. Perfect for the gym, office, or travel, they’re designed to keep up with your busy life—while making a statement everywhere you go. At PaletteBag, we celebrate confidence, purpose, and creativity in every stitch.